Which need is most often associated with feelings of worth and achievement?

The need associated with feelings of worth and achievement is power. In the context of Choice Theory, power encompasses the desire to gain a sense of control, influence, and competence in one's life. When individuals feel that they can make impactful choices and effectively pursue their goals, they experience an enhanced sense of self-worth and achievement. This need drives people to strive for success, set personal goals, and seek recognition for their accomplishments, which aligns with the concept of gaining power in their lives.

While love, freedom, and fun represent other important human needs within Choice Theory, they do not primarily focus on self-worth and achievement in the same way. Love pertains to connection and belonging, freedom relates to autonomy and choice, and fun is about enjoyment and pleasure. However, power strongly connects to the fulfillment of one's potential and the pursuit of goals, making it the key need associated with feelings of worth and achievement.